SometimesCarl & Bully Bundles

It was love at first bite! The Bully Bundles company was kind enough to send Carl a package of their famous, all-natural bully sticks. Carl tested the sticks (tough gig, we know), but gnawing on one for over THIRTY MINUTES! This is a record for a pup who can chew through anything.

Carl shared his new favorite treat with the world through an Instagram video.

A few weeks later, we kicked off a contest with this Instagram photo. The contest asked followers to SHOW OFF THEIR WEIRD by posting a photo or video of their dog 'pulling a Carl', i.e. doing anything totally strange and perhaps embarrassing. In order to count as a valid entry, users had to use the hashtag #WillCarlForTreats and follow @BullyBundles.

The entries were, in a word, INCREDIBLE. (You can see them all here.) It's clear that Carl's not the only dog with a few extra weird genes. The contest received over 180 submissions, and not just pitbulls. Labs, beagles, dachshunds, and even cats got in on the fun. 

In the end, Carl (with the help of a carefully selected panel of humans) selected three winners, who each received a bundle of 6 bully sticks. 

Bully Bundles got new followers and customers, while Carl got to see just how - ehm - unique, his friends are. Win-win!